Art Direction (OOH Stills) &
Design—NA OOH, Global Toolkit
“Am I a Bad Person,” narrated by Willem Dafoe sets the tone for a slate of individual athlete films and multi-city OOH all designed to remind us that anyone can be a winner, if they want to be.
Photography, OOH:
Anthony Blasko, Nico Therin, and Christopher Anderson
ECD: Caleb Jensen + Blair Warren
CD: Kevin Steele + Pedro Izique
Head of Production: Orlee Tatarka
Executive Producer: Kerli Teo
Senior Producer: Emily Knight
Associate Producer: Lily Teague
Executive Art Producer: Grace Tsai Petrenka
Senior Art Producer: Rosie Ollero
Visual Research Lead: Emily Bibey
Visual Research Production Assistant: Lauren Hill Vaughan
Group Design Producer: Sarah Starr
Art Direction + Design, OOH: Elena Reyna Hernandez, Hui Chen Ou Yang, Sophie Van Der Merwe
Co-Art Direction, OOH: Jacobi Mehringer
Copywriter, OOH: Andrew Chhour
Sr. Studio Specialists: Matt Blum, Vicki Liu, Ken Berg
Head of Retouching: Frazer Goodbody
Retouchers: Shay Platz, Amy Ellars, Greg Radich, Frances Brown